Valuable Analysis of Usage Metrics – Benefit from Matomo Integration for Usage Analytics

Is the Content Delivery Portal being used optimally? What are the users’ main areas of interest? Are they particularly interested in certain products? Usage metrics can provide valuable insights into your customers’ interests and requirements and be used strategically. In addition to the standard integrations mentioned, specific connections to other systems are always possible.

With Matomo, a third-party solution, JAMES offers a plugin for monitoring and analyzing user behavior in the portal.

Matomo in Detail

Through the integration of Matomo, JAMES enables the analysis of online searches conducted by your users. This allows various analyses to be generated: visitor numbers, visitor profiles, search queries, and many other pieces of information can be collected and viewed on clear dashboards.

Some examples: Where do the users come from? What did the users search for and in what order? Search queries that did not lead to the desired results Performance of queries (time and number of objects found)

Your Benefit

The analyses not only allow you to optimize your Content Delivery Portal and thus provide greater value to your customers, but also provide important insights into your customers’ interests and requirements. These insights can be incorporated into your communication and product strategy.